For Business
      Back to home
      1. Advice and answers from the JamesEdition Team
      2. For Business

      How can I increase the performance of my listings?

      In this article you will learn how to improve visibility of your listings

      Some listings may receive fewer page views and leads than others. What may be the reasons for this, and how can you fix them?

      Listing Quality

      Quality listings garner more attention and trust from potential buyers because they are attractive and eye-catching.

      Some tips to improve your listings:

      1. Add high-quality pictures. We recommend horizontal pictures and allow only JPG and PNG files. The maximum supported file size is 20 MB. There is no limit for the maximum dimension/resolution. All dimensions that fit the file of 20mb are acceptable. We want to highlight that 1024X641 pixels is the minimum recommended one, feel free to use higher resolution. We do not recommend using watermarks as they can diminish the quality of your listings. When taking pictures of real estate, ensure that homeowners keep the surfaces (e.g., coffee tables, desks, etc.) as clear as possible. If you want to retain some decorative items for aesthetic appeal, include only 1-3 items.

      2. Add more information in the description. A well-written and coherent description can improve the quality of your listing, but do not make it too long; verbose descriptions can be difficult to read. Optimal descriptions should be more than 2K symbols but are not limited to this length. Always include useful information for international buyers (e.g., distances to airports and nearby facilities). Buyers can use the amenities and features of your properties (sea view, pool, fireplace, etc.) to narrow down search results. We strongly recommend including amenities and features in your feed or listing descriptions. There are 2 ways for you to add amenities to your listing: First, we automatically scan your listing headline and description and in case they contain the keywords for amenities/features, we will separate them. A faster option would be if you select the list of features during the manual upload. Please see the screenshot for your convenience.

      3. Add more details. These details can cover the number of bathrooms, bedrooms, and unique facts about the property and the land area.

      Visibility on the site

      The primary way for buyers to find properties on JamesEdition is via our site search engine, and being at the top of search results is the most effective way to generate more page views and leads for your listings.

      If the competition from other agents in your region is fierce, the best way to secure the topmost position in search results would be to upgrade your subscription. The default sorting order on JamesEdition is based on the account type; Elite listings appear first in top results. Feel free to contact us for more subscription information.

      Note! Please keep in mind that in Real Estate section there is only Elite subscription available. However, if you are advertising in other categories you still can have Classic, Premium or Elite subscription.

      Input either the exact address or at least the city of your listing. The more detailed the address is the more precise location we will show on the map. You can select/add/edit the location of the listing by entering the city/street address you want in the address line and choosing the correct option from the drop-down menu.

      If you have an automatic integration, we receive the location information from your feed, so you can always correct it inside your feed or make manual changes from your JamesEdition account. We will prioritize your manual entered information over the feed. We support "mixed" (hybrid) integration - you can use your CRM for initial integration, and then edit listings manually on JamesEdition. If you choose this route, after your first manual update, we will start preferring manual input vs automatic updates, except for price and availability updates. Your listing will change status to manually edited. There will be a lock sign on the thumbnail of your listing as shown in the screenshot.

      Trust

      International property purchases are delicate by nature, and buyers from other countries need to be assured of the seller’s trustworthiness before initiating contact. We encourage you to include as many trust-generating points as possible.

      These could include:

      • Company logo. Show that your company is an established, reliable brand by adding your logo to your listings across the website.

      • Agent profile. Show that you and your agents are real people by adding agents to your listings - both on the listing page and in search results.

      • Company location. Add the full location of your office, so that buyers can find you on maps, read reviews, and include you in their next scheduled visit.

      • Company description. Tell buyers about the history and mission of your agency on your company’s page on JamesEdition. Don’t forget to include your logo here as well.

      • Company website. Add a link to your website where you can elaborate even more on what sets apart your agency.

      All of these features are available at varying subscription levels. Contact us, or book a meeting with us to learn more about all of our distinctive subscriptions.

      Did this answer your question?